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CTW Awards 2013 showcase best practice examples
Chinese Tourists Welcoming(CTW) Awards 2013 were given to 15 destinations and companies at COTTM fair in Beijing.
China is the biggest outbound tourism source market in the world with more than 100 billion US$ spent by 83 million travelers in 2012. How to attract this major market segment and how to turn Chinese visitors into satisfied customers who recommend destinations and tourism service providers to their friends and colleagues? COTRI China Outbound Tourism Research Institute presented 15 answers to this important question in the form of 15 CTW Chinese Tourists Welcoming Awards. 
 

CTW Awards winners took photos together at COTTM
 
Already for the 10th time CTW Awards were given during the China Outbound Travel and Tourism Market (COTTM) in Beijing, the most important outbound fair for the Chinese market.
 
The international jury in 2013 had to evaluate more applications than ever before, reflecting the growing interest in the Chinese market. The selected gold, silver and bronze CTW Awards were given to private companies and governmental institutions from all around the world.
 
As every year, CTW Awards were given in five categories: Product Innovation, Internet/Media, Service Quality, Marketing, and Overall Performance. 

With great supports from the China Business Network and World Travel Online,  to top Awards were presented to
 
1. Voortrekker Monument & Nature Reserve (South Africa) – Gold Award of Overall Performance
2. El Corte Ingles (Spain) – Silver Award of Overall Performance
3. Uniline (Croatia) – Bronze Award of Overall Performance
4. Central Hall Westminster (UK) – Bronze Award of Internet/Media 
 
Voortrekker Monument and Nature Reserve got  the CTW Awards in Gold Award of Overall PerformanceSilver Award of Overall Performance for El Corte Ingles Department Stores Spain
Uniline Croatia was presented Bronze Award of Overall PerformanceMr. Kevin Blackman, Senior Sales Manager of Central Hall Westminster, received the CTW Award
  
Moreover, CTW Awards 2013 are also given to China Business Network and World Travel Online for their dedication and contribution to the Chinese outbound travel market.
 

Dr Adam Wu, the COO of China Business Network was given Life Time Award for outstanding contribution to the outbound travel from China

Fair visitors and officials including several ambassadors witnessed presentations by the CTW Award winners, some of whom had travelled a long way to Beijing especially for the ceremony.
 
“Chinese tourists travel to ever more diverse destinations and look increasingly for experience instead of sightseeing. This is also reflected in the variety of the CTW Award winners in 2013, which feature ICT solutions for package tours as well as specialised venues for conferences or retailers going the extra mile to please Chinese customers. The 10th anniversary of the CTW Award clearly showed the strength of the development and the optimism of the market.” said Prof. Dr. Wolfgang Georg Arlt, director of COTRI, who chaired the CTW Award ceremony.

The international jury in 2013 had to evaluate more applications than ever before, reflecting the growing interest in the Chinese market. The selected gold, silver and bronze CTW Awards were given to private companies and governmental institutions from all around the world including Tahiti Tourisme representing the French Polynesia.

Related news in Chinese:
2013年COTTM “欢迎旅游者奖”颁奖典礼

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