World Travel Online

World Travel Online

Home > News >
Kenya Set for More China Tourists
Kenya is among 10 African countries likely to benefit most from increased number of tourists from China, rating agency Moody's has said.
This is in view of the 30 per cent annual growth in the Chinese tourists to Africa since 2012 following rising incomes in the far eastern Asian nation.
Other countries mentioned as likely to benefit from Chinese global adventurism are Tanzania, South Africa, Mauritius, Egypt, Morocco, Namibia, Cape Verde, Botswana and Tunisia.
The 10 countries are considered the most competitive destinations for tourism in Africa, Moody's said.
"South Africa, Mauritius, Morocco, Egypt, Kenya, Namibia, Cape Verde, Botswana, Tunisia and Tanzania are Africa's most competitive tourist destinations and are most likely to benefit from increased numbers of visitors from China," said the agency.
"China's rising income levels could also lead to a rise in tourism to Africa. Although the share of Chinese tourists to Africa remains small - 1.5 per cent of total outbound Chinese tourists - they have risen 30 per cent annually since 2012, the fastest rate globally."
  Source: All Africa

Please contact us in case of Copyright Infringement of the photo sourced from the internet, we will remove it within 24 hours.

Relevant Information

Travel Fair Review


Complete and Value Added Marketing Activities in China

Most cost effective E-marketing to the entire outbound travel trade:

Fam Trips and Hosted Buyers:

PR and Marketing Events:

Multi Media Reports:

Webinar Online Education Program:

Specialist Training Program: