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2013 Fitur China Tourism Forum Successfully Drew the World Attention
With great support from CNTO Madrid and organized by China Business Network,China Tourism Forum was held on Wednesday 30th successfully in Madrid.
On the first day of Fitur 2013, China Business Network  joined forces with CNTO Madrid office successfully organised China Tourism Forum. During the two consecutive sessions on inbound and outbound travel to and from China, high level tourism officials and senior travel professionals shared their experience and insight into travel and tourism both to and from China.

China Inbound Tourism:
The Director of CNTO Madrid office, who is also the Official Representative of CNTA in UNWTO, Mr Shi Xiang addressed the the China Tourism Forum by highlighting the fast growth of travel and tourism industry in China both inbound and outbound. According to the statistics, China inbound tourism achieved 132 million person and the total income of the inbound tourism reached 50 billion RMB in 2012. 

Latest data also shows that the total number of Chinese outbound tourists reached 83 million in 2012 who spent US$ 85 billion overseas which is one of the main reasons that many destinations are eager to attract more and high spending Chinese visitors.

Mr Shi also clarified the new policy of visa free transit to Beijing and Shanghai for up to 72 hours for foreign visitors from 45 countries. 
Mr.Shi Xiang, Director of the China National Tourism Administration Madrid Office, delivering a speech China Tourism Forum attracts lots of professionals from world's travel and tourism industry
Speaker on the inbound session of China Tourism Furom in FITUR 2013
1. Mr. Xiang Shi -Director, China National Tourist Office, Madrid
2. Mr. Qing Wang -Director - Office of Beijing Municipal Commission of Tourism Development
3. Mr.Hongqing Qi - Depute Director, Division of Marketing and Promotion, Henan Provincial Tourism Administration
4. Ms. Hua Bi - Director, Division 1 Department of Iberoamerica, CITS
5. Mr. Garcia Vicente - Chairman of GRUPO CYBAS
6. Ms. Maria Jueses Ramires - Sales Manager, Air China Madrid Office
7. Mr Javier Giacom of China International Travel

China Outbound Tourism:
Before the inbound session was over audience registered for the outbound session swamped the conference room. Some earlier audience also stayed on that indicate the exceptional interest among destination promotion authorities and travel companies in the fast growing outbound travel from China. 

The audience were not disappointed by the inside and experience of outbound travel from China offered by four distinguished panellists including, the President of International Council and Alliance of Tourism Partners-Prof.Geoffrey Lipman, the Director of Flamengo Museum-Dr. Kurt Grötsch, the General Manager of Shenzhen Pengyun International Travel Service-Mr.Dong Jun and Mr.Dong Liang, Product Director of Purchasing Dept from China CYTS M.I.C.E (Shanghai )Service Co., Ltd.
Dr. Adam Wu, COO of China Business Network talking to the Minister of Tourism of La Gomera at the Forum Mr. Garcia Vicente, Chairman of Spanish Tour Operators Association "GRUPO CYBAS", addressing the audience

Dr Wu, COO of CBN Travel & MICE provided audience with training on “How to reach the outbound travel trade most cost-effectively" and "How to cater for Chinese visitors successfully” which generated very strong interest from tourism promotion authorities and travel companies that are keen on attract visitors from China.

Related News in Chinese:
中国旅游论坛亮相西班牙国际旅游交易会 中国旅业聚焦世界目光

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