World Travel Online

World Travel Online

Home > News >
FITUR 2018 Got Many Best Records And Was the Most Technological Stage of the Global Tourism Industry
The 38th FITUR - Madrid’s International Tourism Fair was successfully held from 17 to 21 January, 2018.
Once again inaugurated at IFEMA by the King and Queen of Spain, the 38th FITUR - Madrid’s International Tourism Fair was successfully held from 17 to 21 January, 2018. Attracted some 251,000 participants (increase of around 2.5% compared with 2017) and exceeded 10,000 organisations from 165 countries, FITUR 2018 confirmed its leadership as a premier business forum for the global tourism industry.
This year’s stage exceeded 65,000 ㎡ and the total number of stands reached 816 with an increase of 5% and 8% respectively compared with 2017. During its trade sessions, the agenda organised by the Fair through its International Buyers programme generated more than 6,800 business meetings and thousands of bilateral meetings took place at the various stands.
B2B meetings turned FITUR 2018 into a large business platformTour operator introduced tourist products and itineraries to Chinese hosted buyer
Besides the participation of China National Tourism Administration, some leading Chinese tour operators and professionals invited by World Travel Online as hosted buyers also took part in FITUR and its B2B Workshops, established contacts with outstanding incoming services from other part of the world. 

COO of CBN Dr Adam WU together with Chinese hosted buyers at the FITUR
After the fair, they got the chance to visit El Corte Inglés and León in the Fam Trip, which was a great opportunity to further familiar with tourist resources in Spain.
Leader of Castellana from El Corte Inglés warmly welcomed the Chinese hosted buyers
Mr. Juan Martínez Majo, president of León Provincial Council wish more and more Chinese tourists can travel to Leon in the future
 FITUR 2018 was presented as the most technological staging with a grouth of 16% of participation of technological firms and got the greatest recorded growth in international participation, showing an increase of 13% and representing 54% of the total led by Africa. The international contingents including Bolivia, Ecuador, Philippines, India, Cabo Verde, Mali, the Dominican Republic, Argentina, Latvia, Puerto Rico and Ukraine etc. Furthermore, FITUR 2018 stage also saw the first-time participation of Syria, São Tomé and Príncipe, Bangladesh and Bosnia-Herzegovina.
Excellent performace played by singers in the beautiful Philippines stand
As a new partner of FITUR, India surpassed expectations with an optimal exposure of the brand Incredible India
Visitors were attracted by the island country in the central Atlantic Ocean - Cabo Verde
The Dominican Republic is one of the Caribbean's most geographically diverse countries
Islas Canarias is one of the most famous tourist destinations of Spain
Marketing Director Nachi of INPROTUR was giving an interview in the eye catching Pavilion of Argentina
The Director Genenral of Mali National Tourism Office met with CEO of CBN Travel & MICE Dr Adam Wu and expressed gratitude for the supports that World Travel Online provided to MNTO in China
Dr Adam Wu met with Minister of Sudan after INVESTOUR
Related news about FITUR: 
INVESTOUR 2018 Addressed Fostering Tourism Development, Investment Opportunities and Biodiversity
Relevant news in Chinese: 
中国出境大社考察西班牙英格列斯百货 盛赞其中文服务很加分
2018西班牙国际旅游交易会盛大开幕 成为科技含量最高的旅游展示国际平台

Relevant Information

Travel Fair Review


Complete and Value Added Marketing Activities in China

Most cost effective E-marketing to the entire outbound travel trade:

Fam Trips and Hosted Buyers:

PR and Marketing Events:

Multi Media Reports:

Webinar Online Education Program:

Specialist Training Program: