Ms. Linda Ruan and Ms. Susan LV, Presenters from CBN are
asking interactive questions to warm up atmosphere during the webinar

The webinar programs covered Peru Tourism Propaganda film, Peru General Information, Capital of Peru – Lima, South circuit including Machu Picchu Heritage, Northern Region including Amazon, Hotelier offer and Cruises. El Condor Pasa, Peruvian Cultural Heritage, is specially introduced to the audients at the end of webinar which recalled many Chinese cognition of Peru and raised the interests to visit Peru.

At the beginning of the webinar, tourism officers from Promperu delivered their greeting to Chinese tour operators from Peru. Ms. Rosana Guinea, Coordinator of Tourism from Promperu, Mr. Rafael Noriega, Inbound Tourism Specialist from Promperu, selected a local famous Chinese restaurant to video the greeting and introduced the good relationship between Peruvian and Chinese people in Peru. They wish “through this specially designed webinar, Chinese tour operators will learn more new products in Peru and promote Peru tourism effectively in 2010”.
 

Ms. Rosana Guinea	Ms. Liz Chuecas	Mr. Rafael Noriega

Webinar, at moment is very popular in North America and Europe, but very new in China. To run a successful tourism webinar, the organizer need to be professional, well understanding of the destination as well as the audients, outstanding presentation, actively interacting communication between host and attendants, based on fast internet platform, and comprehensive database from professional outbound travel agencies.

The webinar of Discover Peru is supported by China Business Network (CBN) and World Travel Online which have very rich and successful experience in marketing foreign tourism destinations in China. During the program, the interactive questions brought the program into the climax. Participants were stimulated to participate and eager to pick up the phone. The dedicated phone lines were swamped with alls. 68 participants called in within one hour i.e. one every minute with their answers to the questions confirming their enthusiasm and eagerness of visiting Peru.

“This webinar is definitely good and the style is also attractive,” said Mr. Yu Weihua, General Manager of Outbound Center in Shanghai China Travel Service,” I also informed many of my colleagues to watch the education program and learn more about Peru systematically. Peru has big potential in Chinese market and we are very positive to develop it. This presentation is very clearly and lively, which helps us to improve our business in South American travel.”

Mr. Hou Xiaoguang, General Manager of South America Department in Golden Crown International Travel Service, he said “the webinar was very well organized and innovative, it gave us very organized information about Peru. The interactive questions draw curiosity and strong interests of many of our colleagues who joined in to watch the webinar, so it also saved us time to train other colleagues about Peru. We are very happy to join this webinar on World Travel Online.”

Following the very active reflection of the webinar on December 18th, in order to satisfied many other Chinese tour operator’s requests, the second webinar will be hold on December 23rd. Let this webinar deliver the message to the Chinese: Go to Peru, to see it, and feel it.

Machu Picchu Heritage	Lineas de Nazca