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ITE & MICE welcomes Honeymooning and Overseas Wedding
Hong Kong International Travel Expo and MICE Business & Travel Expo(ITE & MICE)which will be held from June 13 to 16 at Halls 1A to 1E at the Hong Kong Convention & Exhibition Centre will establish co-operation with The Hong Kong Wedding Management Association (HKWMA) on the theme of HOW – Honeymooning and Overseas Wedding.
TKS Exhibition Services Ltd., organizer of the Hong Kong International Travel Expo and MICE Business & Travel Expo (ITE & MICE), is pleased to announce the co-operation with The Hong Kong Wedding Management Association (HKWMA) on the theme of HOW – Honeymooning and Overseas Wedding in ITE & MICE 2013!

From HKWMA, around 55,000 wedding couples in Hong Kong and 10 million weddings in mainland China respectively contribute in each year spending of HK$16 billion and RMB100 billion to the economy. Also, a public survey last year found each wedding couple from Hong Kong spend, on average in 2011, HK$34,000 on honeymooning, up 18% over the year before. There exists huge business opportunity as couples are spending more on wedding.

Many international destinations popular for wedding and honeymooning and related service providers are regular exhibitors of the Travel Expo, and the HOW theme was first launched in ITE & MICE 2012 with excellent responses, as survey on the 70000 public visitors found 16% of them interested in HOW!

On the HOW theme, there were info stand, trade and public seminars, related activities like auctions and lucky draw etc in ITE & MICE 2012, which drew 665 international exhibitors from 54 countries and regions, and over 12000 trade visitors with 27% from mainland China and abroad.

Established in 2006, HKWMA has over 2,000 members from related sectors such as wedding and travel planner, hotel, ceremony, catering, photography and jewellery etc. The Association has a service center in Shanghai, and alliance members in Taiwan, Singapore, Malaysia, Australia, New Zealand, United States, South Africa and United Kingdom. HKWMA provides trends to wedding magazines and media in Hong Kong and China, and professional accredited education program for the industry.

"Wedding marrying with Travelling can result in exciting services like Destination wedding, Pre-Wedding Photography, Honeymoon travel and Group Wedding event”said Ms. Angel Kwong, President of HKWMA, and“there is massive space for sustainable business development”. HKWMA deems it rewarding in co-operating on HOW with ITE & MICE!

Accordingly, HKWMA will promote ITE & MICE to its members and the wedding industry in Hong Kong and mainland China; co-hosting the HOW trade seminar; and inviting related travel agents from China to attend ITE and meet interested exhibitors etc.

"We warmly welcome the co-operation with HKWMA, whose extensive knowledge and contacts in the wedding industry will contribute significantly to the success and further development of HOW, and we look forward to a long term relation with the Association.” said K S Tong, Managing Director of TKS.

Organized by TKS Exhibition Services Ltd., ITE & MICE is supported by China National Tourism Administration, Hong Kong Tourism Board, Travel Industry Council of Hong Kong and Macau Government Tourist Office, trade associations of travel agents and event industries from Hong Kong and in the region.

ITE & MICE 2013 will be held from June 13 to 16 at Halls 1A to 1E at the Hong Kong Convention & Exhibition Centre. For expo’s details and market news, please visit www.itehk.com while the website for public, www.travelexpo.com.hk will be available in mid May. For enquiry of exhibiting and visiting, please send email to travel@tkshk.com or contact the Organizer, TKS at (852) 3155 0600.
ITE & MICE

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