China Outbound Travel & Tourism Market (COTTM), has been the only travel exhibition dedicated 100% to outbound travel from China and 100% B2B event in China successfully concluded its 6th edition today in the World Trade Centre of Beijing, China. This year, COTTM welcomed 55 different countries and destinations including regional and national pavilions such as the Caribbean, Bhutan, Croatia, as well as Tanzania etc. to the exhibition.
Over 3,000 Chinese travel trade professionals convened at COTTM to meet exhibitors from all over the world, to source new products and destinations for the rapidly expanding Chinese outbound travel market.
Hosted buyers and other trade visitors lined up to pick up their entry badges to the COTTM |
The Caribbean pavilion and CBN stand attracted many Chinese tour operators – move to the right side |
Matt Thompson, Project Director for COTTM said "COTTM proved to be the most important platform for foreign exhibitors to communicate to Chinese outbound travel trade about their destinations as well as travel products and services while providing the Chinese buyers with the unique opportunity to identify new destinations and to find new suppliers. "
China Business Network (CBN) and World Travel Online (WTO) served as the partner of COTTM and responsible for recruiting over 360 Hosted Buyers from all around China coming to attend the COTTM. At the same time supported many foreign exhibitors such as the Caribbean Pavilion, Ethiopia Ministry of Tourism, Jamaica Tourist Board, Ghana Tourist Board, Galicia Tourist Board , Gulf Dune and Ream Travel, Tanzania National Parks and Ngorongoro Conservation Area Authority, was well promoted and received great attention from Chinese tour operators.
The popular CTW (Chinese Tourists Welcoming) Awards, was held in association with China Outbound Travel Research Institute(COTRI), which recognizes the excellent services and products provided for the growing outbound Chinese market. CBN Travel and MICE received the Gold Award for the third time. Many of the clients supported by CBN also received CTW Awards such as Aberdare Safari Lodges, Baltic & Balkan Group and Roman Baths which experienced five folds increase of Chinese visitors since they were prepared for the Chinese visitors with Chinese web site i.e. http://lvyou168.cn/travel/uk/romanbaths and audio guide.
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