Chinese Hosted Buyers Attended FITUR 2015 to Further Develop Chinese Outbound Travel Market
THE 35th edition of International Tourism Trade Fair (Fitur)in Madrid was successfully held on January 28 to February 1 with positive results for the tourism sector.
THE 35th edition of
International Tourism Trade Fair (FITUR) closed its doors on February 1, concentrating the offering of 9,107 companies from 165 countries and the presence of around 200,000 visitors from around the world, of which 120,000 are professionals, generating revenue for the city of 200 million euros.
China Business Network (CBN) with its affiliated
CBN Travel & MICE and
World Travel Online as the official media supporter of FITUR, gave great support to FITUR 2015 by inviting and organizing Chinese tour operators and professionals as hosted buyers to attend the FITUR and its forums and B2B workshop.
Hosted buyers from China to Fitur
Thanks to the sponsor by
TERRAMAR GROUP, the Chinese hosted buyers got the opportunities to experience the tour products and itineraries in Spain by themselves, so that they can get ready for providing the Chinese tourists better travel experience in Spain.
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President of Cadiz and Dr Adam Wu, COO of CBN at the signing ceremony | Local media were very keen on knowing Chinese visitors are equally interested in destinations such as Cadiz |
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General Manager of Terramar Ms Svetlana came all way from Barcelona to meet with Chinese hosted buyers and engaged in detailed discussion | Aragon is another destination keen on attracting Chinese visitors with the President of Aragon Tourism (middle) speaks even Chinese language |
Besides,
El Corte Inglés invited the Chinese hosted buyers to enjoy the special shopping tour before Chinese Spring Festival, as it has launched series of activities for celebrating the Chinese tradition festival.
Chinese hosted buyers at the El Corte Inglés
Spain, Europe's second-most visited country following France and the fourth most popular destination by Chinese tourists in European Union, aims to welcome a single million Chinese visitors in 2020.
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Dr Adam Wu, COO of CBN (Right) and the Mayor of Cordoba (Left) at Shopping Tourism in Fitur | Minister of Trade and Tourism of Mauritania with Dr Wu after engaging CBN for promoting destination Mauritania in China both online and offline |
Chinese outbound travel market features its tremendous potential. It reported by the China National Tourism Administration (CNTA) that the number of Chinese traveling abroad reached 109 million, topping 100 million for the first time, and Chinese tourists spent a record $164.8 billion overseas last year.